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Swedish, global, sustainable denim brand with boutiques in trendy locations across the world. This is their long-standing NYC location, on the border of the Bowery and Soho, opposite Supreme, it's cla...
IKEA House Warming is a month‑long, two‑storey pop‑up at 31 East 17th Street in Union Square that anchors IKEA’s US “Year of Cooking & Eating” campaign and its 40th‑anniversary celebrations, refra...
A design-meets-cocktails-meets-restaurant space to expand Lexus’ design and lifestyle credentials.
Luxury second-hand goods (clothing, jewellery, objets, curated and displayed in an aspirational townhouse venue.
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A richly branded coffee-and-vinyl lounge, rather than a capsule table, this SoHo takeover transforms a Nespresso boutique into an Ethiopian-inspired listening room, where limited-edition machines, cof...
Bold, brutalist remake of a Soho flagship building showcases the brand's "Raw Architecture" aesthetic. Sparse, sustainable fittings in a generous space, evoke 'art gallery' and luxury at the same time
British architect Sophie Hick's minimalist take on Alaia's move from wholesale to D2C.
Another reinvention of the department store as curation, brands and experience.
Now closed (and succeeded by the Muji Market), this store once stood comparison with other pop-up and brand aggregators ...
A vast, data‑driven temple to sport and sneakers, the House of Innovation turns Fifth Avenue into Nike’s test track for personalised, app‑linked retail, where fixtures, floors and even checkout flows ...
Started as a vintage store, with sustainability at heart, now a manufacturer and modern brand that also weaves digital and data into the store/changing room experience.










