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Luxury second-hand goods (clothing, jewellery, objets, curated and displayed in an aspirational townhouse venue.
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An intense, monochrome red jewel-box that fuses trunkmaking heritage with Dame Pat McGrath’s high-drama cosmetics vision, this Prince Street pop-up shows how Louis Vuitton can prototype a full beauty ...
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Ami Paris is in the vein of US street brands (like Aime Leon Dore), where Ami Paris  infuses classic French cool and everyday elegance, championing inclusivity and authenticity, in an understated, Par...
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Muji Chelsea has evolved into a two‑part hub where New Yorkers pick up storage boxes and socks on 19th Street and grab onigiri and robot‑made lattes in Chelsea Market, quietly expressing the brand’s “...

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Stylish, recently-expanded store to highlight the On running range, with an extended selection of clothing. Hidden gait analysis and the 'magic wall' that reveals all sizes. Enormous window frontage.
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A gallery-like French apartment dropped into Lower Manhattan, Printemps New York utilises curation, hospitality, and intimate, advisor-led service to reframe the department store as a sequence of joyf...
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Samsung goes one further than the Apple Store. Through several iterations of product focus (from mobile to washing machines) and activiations from training to video studios, this was an Apple-beating ...
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Eyewear brand whose stores are like art popups. Consistently collaborative (on projects, co-brands, celebrities and artists), the brand produced prescription and sunglass styles that are not repeated.
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An immersive flagship that treats Italian artisanal heritage as a living practice rather than heritage nostalgia, channelling the Meatpacking District’s industrial craftsmanship legacy into a workshop...
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A reimagining of a toy store: child-centred, but adult-savvy. Combines the theatre of a 'secret behind the scenes' area and incredible staff, and a buzz like an affluent Soft Play afternoon.
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