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This store encapsulates the vision to be the future of the pet industry - services, expertise, learning and health. A real destination.
A sprawling, high‑ceilinged temple to heavyweight cotton and saturated colour, with a last-century trash vibe that will challenge Millenials' and GenXers' understanding of retail progress, this Broadw...
A compact, market‑style lab for “slow tech”, this SoHo pop‑up turns refurbished devices, repairs and education into the hero, challenging the upgrade treadmill a few doors down from fast fashion. This...
A pop-up store for winter 2024-5 in the heart of Soho. A "locker-room" fit-out and plenty of red vinyl is in keeping with the brand's values. The store blends NYC-specific products with promotions.
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A reimagined flagship that trades product density for experiential staging, positioning New Balance as a curator of sport-and-culture moments where performance and lifestyle collections claim equal vi...
Museum as retail, art as commerce, experience as entertainment, destination as leisure... 5 floors of genre-busting cool.
Another reinvention of the department store as curation, brands and experience.
Now closed (and succeeded by the Muji Market), this store once stood comparison with other pop-up and brand aggregators ...
Bâton Rouge Paris is a boutique cosmetics “lab” specialising in 100% tailor-made, eco-responsible lipsticks, created on-site in a personalised co-creation experience
A richly branded coffee-and-vinyl lounge, rather than a capsule table, this SoHo takeover transforms a Nespresso boutique into an Ethiopian-inspired listening room, where limited-edition machines, cof...
Third NYC opening of the food group, with a landmark building comprising restaurants, marketplace, cafe, local delivery and private dining.










