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Another reinvention of the department store as curation, brands and experience.
Now closed (and succeeded by the Muji Market), this store once stood comparison with other pop-up and brand aggregators ...
A lab/clinic/party setting in which you blend your own lipstick shades, lip balm etc. Appointments range from an hour (for one person) to all-day events for larger groups.
A reimagining of a toy store: child-centred, but adult-savvy. Combines the theatre of a 'secret behind the scenes' area and incredible staff, and a buzz like an affluent Soft Play afternoon.
A design-meets-cocktails-meets-restaurant space to expand Lexus’ design and lifestyle credentials.
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A gallery-like French apartment dropped into Lower Manhattan, Printemps New York utilises curation, hospitality, and intimate, advisor-led service to reframe the department store as a sequence of joyf...
A roomy, leather-scented boot hall that trades on Texan warmth rather than New York attitude, this Wooster Street flagship shows how a DTC cowboy-boot disruptor can scale up into a full Western lifest...
Stylish, recently-expanded store to highlight the On running range, with an extended selection of clothing. Hidden gait analysis and the 'magic wall' that reveals all sizes. Enormous window frontage.
A dedicated womenswear store in a walnut and pink corner plot, extending 'Kith village' (Lafayette, Bleecker, now Broadway), and adding flower shop and cafe.
A Meatpacking showcase for the electric-first, chunky 'Adventure vehicles" - experience, learning, configuration and test drives, with lots of lifestyle design queues in a generous location.
This 2-floor store blends local sourcing, full service, Amazon integration and innovative payments in the burgeoning Hudson Yards area. Best place to see Amazon One (pay with your palm) in NYC.
