PDS and Open Banking frameworks have opened up an increasing flow of new 3rd party payment systems, which offers retailers more choice when satisfying customer payment preferences. Indeed, advances in the Buy Now Pay Later (BNPL) field have attracted a completely new customer which according to InternetRetailing has tripled in size during 2020 alone.
Personalisation is a powerful tool in the world of eCommerce. It develops trust with potential customers that can be the differentiator between ‘visit’ or ‘interest’ and closing the transaction. By fine-tuning the opportunity that personalisation affords you can optimise sales value and margin while nurturing customer loyalty.
A poor delivery experience can damage a retailers reputation, regardless of how good the end product is. Here we look at key delivery and packaging offerings which can help you fulfill on your promise to consumers
Online shoppers are unable to feel the luxurious fabric, smell the quality leather or sample the latest products at the bakery counter, yet we are living in a world where the Ecommerce store is the principal shop window into your product range.